According to the U.S. stock market, the firm specializes in search technology on the Internet has surpassed the value of the manufacturer's smartphone iPhone. The value of market capitalization of 286 billion dollars Google is now, compared to Apple's 378 billion. But except cash 145 billion and $ 45 billion of Apple's Google, Google's operating value is 241 billion dollars, higher than Apple's 233 billion.
To better understand, can explain: if you buy a $ 378,000 house, but $ 145,000 of cash available in the living room, the home's value is actually $ 233,000.
Apple recently had to give the title companies with market capitalization largest oil company Exxon Mobil, but the competition with the rival New technology is what makes the company to bother.
Recently, Apple decided to adjust the award of Apple CEO on company profits. Under the new system, one bonus of Cook will depend on the "total income per share", a performance evaluation of Apple's shares as well as dividends based on the information made public by Standard & Poor's . Mr. Cook was a director in the Apple stock price lost 42% since peaking at 705 USD per share in September.Apple shares, once one of the most attractive stocks in the market, has begun to decline since September unstoppable due to concerns about the company's ability to cope with fierce competition from the major players such as Samsung Electronics, Amazon.com and Google.Under Cook, Apple has gone through a period of "drought products," the longest in its history, when almost no new device launches. Equipment at the nearest Apple launched the iPad mini, on May 10-2012, new products, and also the first single under Cook.Financial reports in the Wall Street Journal quoted experts say investors feel more attracted by high profit margins than Google in the media and advertising compared to sales of Apple hardware products. Additionally, Apple is facing a lot of fierce competition, while almost dominate Google internet search market.Apple did everything possible to maintain high profit margins when selling electronic products and computers, but in general this is an industry with low profit margins in the long term. However, it is rather strange with financial analysts that Google is trying to build a large hardware business. The company paid U.S. $ 12.5 billion to buy Motorola Mobility in 2012 and major investment for notebook products, telephones and hardware products such as Google Glass.Risks with Larry Page, Google CEO, while pursuing a strategy Apple-style group new business Google will not keep the profits from the business media and advertising, may cause earnings per share vote down. Google more like Apple, as the investors do not like them. In the past year, Apple shares have fallen sharply from a peak of 705 USD to 400 USD only approximate.
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